Passion can’t be faked. To capture the spirit of your passion, we immerse ourselves in the subject until we are on your level. In ‘Fuelling Life’ for FCL, we pored over every detail of a vintage Datsun to understand its engineering artistry and power. This called for immaculately composed shots of the car’s mechanics and interior, as well as attention-grabbing shots of the car in motion (using a Russian Arm) to strike that balance of beauty and power.
This is the stage of filmmaking I love the most. It’s when we can dream and weed out the okay ideas to make way for the great ones. It’s when we plant the seeds that grow into something incredible.