FCL - FUELING LIFE - MEMORIES

PROJECT DETAILS

Challenge

Everyday adventures.

Co-op is woven into the fabric of our daily lives in ways that go unnoticed by many Canadians: from the fuel that takes us across the country to the food we cook at a campsite.

With FCL, we created a video that showcased the beautiful landscapes that Co-op products enable us to visit. To do this, it meant carefully choreographing fluid and lively shots along mountainsides and down major highways – using steady cams, dollies, and car mounts – to create an ad bursting with life.

Produced by Derek Baxter
Edited by Adam Kitter

Barbershop Films Fueling Life Memories
Barbershop Films Fueling Life Memories

Shoots like this take weeks of prep: perfect locations, props, ensuring the cast and crew are highly prepared. But when the final product brings a smile to the client’s face, it’s all worth it.

– Jeremy Drummond

Barbershop Films Fueling Life Memories
Barbershop Films Fueling Life Memories
Barbershop Films Fueling Life Memories
Barbershop Films Fueling Life Memories
Barbershop Films Fuelling Memories

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