PROJECT DETAILS
Great things happen, when they are done with purpose
To honour the work, talent, art and care they exhibit, we created Grown With Purpose as a love letter to the Western Canadian farmer. Through supporting our client’s commercial agriculture business, this campaign has won several CAMA Awards including ‘Best in Show’.
Produced by Derek Baxter
Edited by Adam Kitter
How do you create something with clear messaging, a vast sense of space, and yet a very intimate, human element, in less than half a minute? We think Co-op came to the right team.
– Adam Kitter
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